NETGATE

We're the Brain. Your Business Runs Itself.

NetGate is a Sydney-based business automation agency. We don't sell off-the-shelf software — we design, build and operate custom systems that quietly handle the work behind your business. Voice receptionists that take calls 24/7, AI chat that qualifies leads on your website, quote-and-invoice apps that close deals on the spot, photo workflows that publish themselves to your gallery. We've built our own iOS SaaS — Leado, our quoting and invoicing app for tradies, live on the App Store — and we operate similar systems for Sydney service businesses today. The difference: clients don't wonder what tools we use. They just see fewer phone calls, faster quotes, and customers booking themselves. End-to-end automation, designed and run by one Sydney team.

What we deliver

Our Business Automation Capabilities

We build the systems other agencies talk about. Every capability below is something we've shipped to a real Australian business — not a slide deck.

AI Voice Receptionists

Answer calls 24/7, qualify leads, book quotes and send SMS confirmations — without a human on the line. Customers get a real conversation, not a phone tree. You get an SMS with the lead detail the moment the call ends. We've configured these for service businesses across Sydney that were missing 60+ calls a week before we deployed.

Benefits: Zero missed calls, qualified leads only, no after-hours staffing.

Lead-Capture & CRM

Every lead from your website form, live chat, voice receptionist or inbox lands in one place, automatically tagged and routed to the right person. We've built and operate Leado for Australian tradies — the same lead pipeline thinking goes into every system we ship. Your team stops chasing scraps of paper and starts working from one source of truth.

Benefits: One inbox for every channel, faster response, nothing slipping through the cracks.

On-Site Quoting Apps

Your team quotes in front of the customer, on a phone or tablet — branded itemised PDF, accept-quote one-click, paid deposit on the spot. Convert a quote to an invoice in one tap when the job is done. We've built this for tradies (Leado) and shipped customised versions for service businesses with bespoke pricing logic.

Benefits: Higher win rates, deposits taken in the driveway, fewer lost jobs.

AI Chat Widgets

Your website chat answers technical questions, generates quotes from a structured price list, and creates leads in your CRM — without a human in the loop. Custom-trained on your services, pricing and FAQs. Customers get instant answers at 11pm. You get a qualified lead in your inbox by morning.

Benefits: After-hours conversion, instant answers, no live chat staffing.

Photo & Content Pipelines

Work-photos uploaded from the field are auto-tagged, auto-categorised, and auto-published to your website gallery — no manual upload, no marketing person touching anything. The pipeline serves the right image to the right page on the right device. Set up once, runs forever. Perfect for trades, builders and content-heavy service businesses.

Why NetGate

Why Choose NetGate as Your Business Automation Agency?

There are plenty of consultants who'll talk about automation. We're the Sydney team that designs, builds and operates the systems — and ships our own.

We Operate What We Build

Leado is our quoting and invoicing app for Australian tradies — live on the App Store today (au.leado.app). We run automation systems for clients in production every day. When you hire us, you're hiring the team that operates this stuff — not advisors who hand you a spec and walk away.

End-to-End, In-House

We don't outsource. The same Sydney-based team that designs your automation also builds it, ships it and supports it. One point of contact for the life of the system. When something needs changing, you ring the developer who wrote it — not a ticket queue routed to a different country.

Outcomes, Not Buzzwords

We measure success in calls answered, leads captured, quotes accepted, hours saved. Not in 'AI-powered synergies' or vendor stack diagrams. Before we start, we agree the metric. After we ship, we report against it. If the automation isn't moving the number, we change the automation.

No Vendor Lock-in

You own the system we build for you. We're an agency, not a SaaS subscription you can never leave. Code, data, configurations — all yours. We hand over documentation and access at the end of every project. If you want to take it in-house in three years, you can. If you want us to keep running it, we will.

Frequently Asked Questions

What does a business automation agency actually do?
A business automation agency designs and builds custom software systems that take repetitive work off your team's plate. In practice, that means: a voice system that answers your phone after hours, a website chat that qualifies leads while you're asleep, a quoting app your team uses on-site, an invoicing pipeline that chases overdue payments without anyone touching a spreadsheet. We do all of that, end-to-end. Unlike consultants, we don't just hand you a strategy doc — we build, ship and operate the system. See business process automation for the full methodology.
How is this different from Zapier / Make / off-the-shelf automation?
Tools like Zapier and Make are great for connecting existing apps with simple if-this-then-that rules. They start to fall over when your workflow has nuance — quoting logic specific to your trade, voice conversations that need to qualify leads intelligently, custom branding on customer-facing communications, or anything that doesn't fit a generic template. We build the layer those tools can't reach: bespoke applications, intelligent voice and chat agents, full CRM and quoting systems. If a Zapier zap genuinely solves your problem, we'll tell you — we don't sell builds you don't need.
What's the cost of having NetGate automate my business?
Projects typically range from $8,000 to $60,000+ depending on scope. A focused single-process automation — say, a 24/7 voice receptionist with SMS confirmations and CRM logging — usually sits at the lower end. A full lead-to-payment pipeline (chat, quoting app, invoicing, accounting sync) sits higher. We scope every project against a fixed deliverable list before quoting, so there are no surprises. Many clients also choose ongoing operations — a flat monthly fee to run the system on their behalf. Get in touch for a proper quote against your actual requirements.
Can you automate inbound phone calls so I don't need a receptionist?
Yes — this is one of the highest-impact automations we ship. Our voice receptionists answer every call instantly (no rollover, no voicemail), qualify the lead with the right questions, check availability, book a quote slot, and send an SMS to both the customer and you. They run 24/7 — including 3am Christmas Eve. We have these in production for service businesses across Sydney. Most clients see a flat monthly fee replace what they were paying for missed calls and after-hours rollover. See our virtual receptionist page for the full breakdown.
Do you work with businesses outside Sydney?
Yes. We're Sydney-based but we work with clients in Melbourne, Brisbane, Perth, Adelaide and across regional Australia. The build process runs over video call and screen-share — distance has never been an obstacle. We've delivered automation for businesses we've never met in person, and the outcome is the same: a system that fits the workflow and ships on schedule. We also support a few clients overseas, but our default focus is Australian businesses on Australian time zones.

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Ready to remove the bottleneck?